Lisa joined Canadian Viewpoint in 2017 as the Director of Business Development and was promoted to her current role in early 2021. Lisa oversees all aspects of sales strategy for the company, including offline and online services as well as the growth of technology-based products. As a dedicated, results-driven senior manager, Lisa has been highly successful in achieving profitable business growth through the creation and execution of innovative sales and marketing strategies.
With over 25 years of market research experience, Lisa has a wealth of knowledge and insights, having worked with leading brands and sectors of Retail, CPG, Financial, Telecommunications and Automotive. Her primary focus has been exceeding expectations in customer service delivery and overall customer experience.
In August of 2015, Lisa won the Dale Carnegie Innovation Award. Dale Carnegie is one of the world’s leading human resources and management consulting organizations.
Lisa is chairwoman of the CRIC Diversity and Inclusion Committee, ESOMAR corporate member, Insights Association member and is an active volunteer, offering her expertise to various community organizations.