The Canadian Research Insights Council (CRIC) is pleased to announce the launch of newly expanded membership categories that opens up membership to client organizations, agencies, academia, suppliers to the industry and not-for-profits.  Companies and organizations that support best practices and the highest standards in marketing research, analytics and insights are encouraged to apply to join CRIC today, on the newly-designed CRIC website.

“By joining CRIC, member organizations demonstrate the strongest commitment possible to support ethical and trustworthy approaches to collecting, storing and using data,” stated CRIC Chair Barry Watson. “It will also strengthen the collective voice of CRIC to advocate for effective regulation and to build trust with the public.”

The new website features an enhanced design and member directory, and it offers a platform that will allow CRIC to deliver additional value to members in the future.  Over the next couple of weeks, CRIC will be announcing several new initiatives including the launch of the Research Verification Service, the introduction of thought leadership councils, insurance benefits for members, a gold seal for CRIC accredited agencies and a call for nominations to its board of directors.