Powerful Advocacy
CRIC is Canada’s voice of the Research, Insights and Analytics profession both domestically and globally. CRIC advocates with regulators for sound policy and regulations that encourages a supportive environment for research, insights and analytics. We protect the public interest by promoting practices that protect personal information and require consent for its use. We offer the CRIC Research Verification Service as a tool for the public to verify the legitimacy of research and share their feedback and concerns. CRIC promotes participation in research as an effective way for Canadians to influence government policies and programs and help businesses offer products and services that better meet their needs. CRIC also support the media and offers resources and standards to help them assess the quality of research. CRIC represent the profession internationally through partnerships with global and international research associations including ESOMAR.